Pastry Tries To Imitate Johnny Cupcakes?

Johnny Cupcakes recently made a post on Emptees regarding some very very very similar looking items being released by Pastry, a brand owned by Vanessa and Vangela Simmons. Some of you might recognize the Simmons girls if you watch Run’s House on MTV – they are the daughters of Rap legend Reverend Run of Run DMC. 

Johnny posted the following message:

“Last Spring I was alerted by a customer who happened to work at a popular mall sportswear store. This customer of mine caught a glimpse of his manager’s catalog which had various items that were being released in the near future at all of their mall locations. One of the items in this companies catalog was a “Make Pastry Not War” t-shirt. Not only was it a very similar slogan, but it had the same EXACT placement, font, EVEN A CUPCAKE in the center of the t-shirt. This was no coincidence. Weeks later my inbox was flooded with furious Johnny Cupcakes customers who saw this same catalog with the ‘Pastry’ design in it. I could of made a big deal about it online, making everyone else aware of it. Instead, I decided not to be a cry baby and post it all over the internet, so I sought out a different route. I decided to contact my trademark attorney, who then contacted the owners of Pastry / Pastry Kicks. We got in touch with the President of a certain mall chain-store who ended up declining the order of all ‘Make Pastry Not War’ t-shirts.”

 Make Cupcakes Not War

“Recently I’ve received several e-mails from confused and upset customers of mine. Now, 2 other designs have appeared on their website. You be the judge…”

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Johnny caught them on this once before last year, with the Make Cupcakes Not War tee. It looks like the girls didn’t learn from their previous mistake. The new Pastry tees are too similar – way too similar. It is so shameful that they are doing such blatant rip offs of an already established brand. Shame. On. YOU!

Here is the information that you need if you want to voice your concern to Pastry. Let them know this is wrong and lame in every way. 


Customer service toll free Number 
Mon-Fri 9AM-6PM. Sat 10AM-5PM (ET).

Here are a few emails of Pastry representatives:


  1. says

    The first case is obvious and it’s a shame and I think he acted the right way. The last two cases are not that obvious, if you ask me. Besides the similarities on the text the whole design and lay out is completely different (and very bad) and one could say that since they have a similar brand theme (cupcakes-pastry) the might have similar ideas. Of course there’s always their previous fault which makes things more difficult for pastry and they should have been more careful on what they print…

  2. says

    I think it just happens that Pastry hire a lame designers. Only the first designs was obvious, the other two are not.

    There lots of copycat out there but Johnny Cupcakes shouldn’t worry about them. He got tons of loyal customers out there (who, hopefully, smart enough to spot the real Cupcakes’ tees)