Sr.Craneo! is a new brand with a bold and distinct style. I like the typography and the simple 2 color prints. The shirts have a very urban feel which I dig. The hand character seen on a few of their shirts are a bit reminiscent of Mickey Mouse, but that just might be me and my imagination. Other than that, I like it! Also be sure to checkout the Sr.Craneo Big shop, they have some interesting product shots. The designs are printed on American Apparel tees and sell for â‚¬22.00.
“Sr.CR! is a project of lifestyle and urban expansion with brand name, with an attitude and personal view of urban activism. ItÂ´s inspired by big cities nowadays life, skateboard, hip-hop, black film, old-school culture, the do it yourself, basketâ€¦ It has reminiscences to the first companies of skate and street wear, itÂ´s an independent movement inside a community and culture that’s born on the street. Sr.CR! is produced in limited editions, taking care of details and quality, in fact, most of the clothes have a specially pattern design for Sr.Craneo Character Co.”