Get The Valentines Day Hook-Up at IMU The Inside Out

If you guys haven’t had the chance to check out IMU The Inside Out then I highly recommend that you jump on over and see what they have to offer. IMU is the brainchild of former University of Michigan basketball team captain, David Merritt. Prior to making the team, David had his share of challenges.

“It wasn’t so easy. Despite my hard work, I didn’t make the cut – two years in a row. But the more work I put in, the harder it was to surrender. So I gave it another shot. And on my third try, I made the team. Two years later I was named co-captain. That same year we went to the NCAA tournament for the first time in eleven years.”

IMU was born from a text message that David received on the road while playing a game at the famed Madison Square Garden in New York City. The text read IMU, which he interpreted as meaning “I Miss You.” Since then, David was inspired to bring those three little words to life and he has done that through his clothing line IMU The Inside Out.

The IMU line reflects David’s drive to succeed. Their tees are bright, fun and youthful but with edge.

Tees from the first season of the IMU line were priced between $30 and $38 but from now until February 15 you can grab these shirts at just $15. IMU also released some new plaid inspired tees just in time for Valentine’s Day and these are priced at $25.

Lumberjack IMU The Inside Out

I Miss You IMU The Inside Out

IMU The Inside Out