How I wish this tie existed for me to purchase. In fact, only one of these custom ties designed by Maya Pixelskaya exist and it recently sold on eBay for $160.87. It’s so fun! I would totally wear this tie to lecture. A university professor wearing a tie featuring one of his favorite childhood games, Duck Hunt. Can’t go wrong. Hmmm, she made one. Maybe I can make one too?
The Unofficial Duck Hunt Tie is NOT available for sale, unless, you decide to track down the eBay winner and threaten to shoot hit ducks.
These premium leather items from Ugmonk look amazing. Ugmonk designer Jeff Sheldon does excellent job at paying such close attention to detail. Seriously sexy stuff. I actually wish that the premium leather case was tailored to fit on a Moleskine Notebooks. I’d love that. Maybe a future product?
Leather Bi-Fold Wallet: This uniquely designed bi-fold wallet is handcrafted from a single piece of leather which can be easily flattened for tanning and oiling. The raw leather starts out a light color and will age, darkening as it absorbs the oils from your hands and is exposed to the sun. The more you use it, the better it looks. Price: $84
Ugmonk Leather Card Case: Let’s face it. Most people carry around a lot of excess in their wallets. For those prefer a more minimal approach, this slim card case is perfect for holding just the essentials. This ultra slim design can be comfortably carried in the front or back pocket. Handcrafted right here in the USA. Price: $58
Leather Card Case: Let’s face it. Most people carry around a lot of excess in their wallets. For those prefer a more minimal approach, this slim card case is perfect for holding just the essentials. This ultra slim design can be comfortably carried in the front or back pocket. Handcrafted right here in the USA. Price: $56
I’ve been a fan of Jon Wye since he first contacted me in 2008 when I was just starting out with this blog. He was one of the first guys that saw potential in my website and he even sent me one of his custom leather belts for me to check out and review. I was a newbie to the blog scene back then and so it was a bit more difficult to get products to review than it is for me now. Needless to say, I was blown away by his generosity and by the fact that he was excited by my site and what I was doing.
Since then, I’ve been following the Jon Wye brand and have provided updates here whenever possible. The most exciting news from Jon Wye recently was the opening of his brick and mortar shop in the Flatiron district of New York City. It’s a little boutique that is located inside The Limelight, an old church that has been converted into a three story market space for fledgling creatives and entrepreneurs.
Jon Wye is known for his custom made leather belts and his store has every variety that you could ever want. It’s an eclectic style that will appease anyone who is looking for complimentary accessories that do not comply with the status quo. Jon Wye is much more than the status quo, he is original and his products inspire creativity.
Unfortunately, neither Jon nor his right hand man, Jeff, was there when I stopped by. However, the nice young lady that was manning the store was quite nice. I told her that I knew Jon and that I had blogged about his products in the past. She was more than happy to allow me to snap photos of his shop and I was more than happy to snap away.
The shop itself is amazing. I shouldn’t be too surprised considering Jon has an impeccable eye for detail and perfection. It’s a small space but it is pretty grand. There’s a fireplace in the shop and also a cheeky little painting of Jon that graces you as you walk up the steps to his shop. And of course, you’ll find all of his T-Shirts and belts neatfully displayed against the walls. Located on the top floor, it is as if the Jon Wye shop is the centerpiece of The Limelight. When you first enter the old church and then look up, the bold red and yellow Jon Wye insignia just captures you.
If you are ever in New York City and have any interest in T-Shirts and/or quality leather products, then Jon Wye is a must stop destination. Tell him that I said hi!
656 Avenue of the Americas
3rd Fl Limelight Marketplace
Manhattan, NY 10011
In this weeks Indie Tee Spotlight I feature Jon Wye, a belt and t-shirt designer based out of Washington, D.C. who has been doing his thing for four years now. You might remember that I recently featured the Jon Wye designed Homemaker belt in my last Glorious Nonsensities video review. Jon is the ultimate do-it-yourselfer as he has developed his own methods to produce his signature graphic design belts and buckles. He also has developed a unique method for taking 3D product shots, providing a unique experience for the potential buyer.
I had the opportunity to get to know Jon more and am happy that he was able to share a little about himself and Â the company that he has poured his entire self into for the last couple of years.
Coty: Your signature products are your custom made leather belts and buckles. What was your first experience in working with leather and what propelled you to start a company focused on making original and custom made belts?
Jon: It all started with a girl. I think that’s how a lot of good stories start. One of our first dates was making belt buckles out of wax carvings, plaster casting, and melting craft-catalogue pewter into the mold. And when she moved away to Barcelona (pre-planned before we met) I had a lot of time on my hands and so I kept creating. I didn’t want to be the person “left” behind, I wanted to strive for something. So I started making more belt buckles and eventually moved to belts. And the initial ideas for the graphic belt process came about a year into my brand. It was one of those â€˜ah ha’ from a dream moments. And it kind of consumed me until I perfected it.
Coty: All of your products are custom made in your shop that you’ve named “the funkfactory.” How did you learn to work with the metal and leather mediums that you use for your belts? Did you learn by trial and error or do you have some formal training?
Jon: It was all trial and error. A lot of error! I worked as an Office Manager (glorified receptionist) at a PR firm for about 4 years. I spent a lot of time researching everything on the Internet. A tidbit here, a tadbit there. No one source spells it all out for you. I simply became a good disseminator of information, coupled with an unquenchable thirst to learn more and more. There is so much knowledge available on the internet for the taking. The key is being able to sift through it. And then once you think you’ve sifted through all you can handle you take the plunge and start to put your money on the line and test things out. So my whole shop, process, everything came from being willing to learn and never be too set in my ways, which is something I think a lot of people get hung up on. You have to be fluid.
Coty: We cover a lot about marketing and branding techniques. Have you done anything, either locally or online, different or unique to market the Jon Wye brand? What techniques have worked best for you?
Nothing, absolutely nothing beats getting out into the public! I spent the last 3 years selling at various outdoor events in the DC area, building my name. Every time people saw my display it was bigger and better. When I made money it went right into new displays (all custom built) and new products. People love to see you growing, and love to know that the money they spend on you is helping to build something special… that they had a hand in your success.
I once took out an expensive add in the back of Rolling Stone magazine… worst mistake ever! I spent $2000 thinking I was going to be selling belts and tees like crazy! I think I made about $250 back. I took the spanking and walked away from paid advertising. I started doing what I learned at the PR Firm. I wrote press releases, and came up with unique twists for announcements. And that led to some feature articles in the Washington Post that people still remember to this day.
And I talk about the brand. As one PR person told me, if you don’t talk about you, no one will. It’s true! It might feel odd at first, but if you truly believe in what you are creating it will come across as sincere when you tell people about you creations.
And lastly, my Pink Ducky sticker. One of my supremely talented artists, David William, helped me create a JonWye iconic image. My Pink Ducky sticker is known around DC and is included in every order from online. It was a big risk to create the stickers considering I give them away for free, but I have seen my return 100 fold. People love the darn thing and are shocked that I give it away for free. It’s waterproof and really durable. I made sure the quality of the sticker matched the quality of my brand.
Coty: You’ve been building the Jon Wye brand for three years now. What has been your greatest experience so far? What has been the most difficult or stressful part of running your own small business?
Jon: Actually I’ve been building it for 4 years as of January 2nd. YEAH… 4 year Anniversary! That’s why the JUNK buckles are on sale for $10. It was the first buckle!
I used to look for that great moment, the tipping point (BTW, I highly suggest reading â€˜The Tipping Point’) but it’s been more of a slow and steady build. Each year is better than the last. Each year has great moments, but all in all it’s been the whole of it, the journey, the mental game of creating something that has been the most rewarding.
The most difficult or stressful part? OYE! Sticking to my ideas even though every sign around me said it wasn’t right. There were many moments where I didn’t know if I was going to be able to make my credit card payments. Times when I invested in new machines and products when I didn’t necessarily have the money. It is no joke when I say that I have put everything I have into this company, and then some. Thing are still tight, but thanks to all the wonderful people that have supported me the light at the end of the tunnel is peering through.
Coty: How much do you think the D.C. culture has influenced your designs and the direction of your clothing line?
Jon: The easy answer is that I am a product of my environment. I grew up here. I know people in DC, myself included, talk about politics on a more regular basis, as we are inundated. But I am separated from the political scene. And DC’s rich underbelly of Punk Rock, Bike Polo, etc is something I am just now becoming more aware of.